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Articles

A unique blend of thought-provoking ideas & actionable information

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Coffee Cold

Cold coffee demand is more predictable than the British weather

People are surprisingly predictable. For every 1°C increase in the daily maximum temperature, cold coffees increase their share of sales by 2.2 percentage points.
VAT needs reform, but this isn't it

Hospitality VAT: a big ask with weak odds

UKHospitality is calling for VAT on hospitality to be cut from 20% to 10%. The appeal is obvious: hospitality is under pressure from higher wages, rents, energy costs and fragile consumer confidence. But the proposal is much larger than it first appears.
Ideas into action

Let’s meet for coffee at Ensemble

United Baristas is transforming a coffee shop in King's Cross, London. It'll host our events and be a testbed for ideas.
Tasty, tasty coffee

Introducing the Coffee Tasting Framework

United Baristas wants to kickstart a community-wide conversation on how we can better communicate coffee's distinctive flavours. Better tasting notes are fundamental for the industry’s viable future. More accurate communication can empower consumers and support specialty coffee’s price premium.
Identifying coffee's distinctive flavours

Reinventing the wheel

Coffee tasting notes are broken because the SCA’s Flavour Wheel is incoherent. We need a new framework that’s accurate, intuitive and grounded in how people actually perceive flavour.
Audio
Assessing coffee

How to taste coffee: A guide for baristas, roasters and coffee drinkers

Tasting coffee isn’t hard, but doing it well requires a clear structure and an impartial appraisal. With this guide, you’ll learn how to identify a coffee's defining characteristics and understand why some coffees are tastier than others. Brew a single-estate coffee – and let’s begin.
Events

Connecting people and ideas

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Services

Connecting the coffee community

You can use United Baristas today. Just start using one of our Services. 

Connecting people with coffee jobs
Jobs
United Baristas offers a suite of interconnected services
United Baristas Services
Explore events from across the coffee community
Coffee Events Calendar
Buy and sell directly with other baristas and coffee businesses
Marketplace
Better source, service and maintain coffee equipment
Equipment
Onboarding Assistant

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