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United Baristas has offset the carbon emissions from the use of its services by planting trees in the coffee producing counties of Kenya and Brazil

With increasing environmental pressures, and a fast-growing user base, United Baristas has offset the carbon emissions from the use of its services. 

Continue reading United Baristas has offset the carbon emissions from the use of its services by planting trees in the coffee producing counties of Kenya and Brazil

Lowering the carbon footprint of United Baristas services

United Baristas is a digital service, and the use of our services contributes to carbon emissions. Here’s how we are lowering our carbon use, mitigating the impacts, and working to reduce the coffee industry’s total emissions.

The use of websites and apps produces carbon emissions

A driving rationale for starting United Baristas was to enable a full and productive working life for coffee equipment to help lower the industry’s environmental impacts. By facilitating the buying and selling of used equipment between equipment, we understood that this would support the ongoing viability of the coffee industry, help baristas and businesses to achieve their individual goals, and lower the industry’s carbon emissions.

United Baristas Marketplace was our first service. Over time we’ve also added services to:

  • enable the better selection of equipment
  • provide information on the maintenance of equipment
  • make engineering services more accessible

As well as creating commercially value for the coffee industry, these services reduce the industry’s environmental impacts by working to ensure that the equipment that is purchase has a full and long working life.

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Calculating a Reduction on the Industry’s Carbon Footprint

Ideally United Baristas would like to calculate how much carbon the industry is saving through the better maintenance and extended life of equipment. However, estimating the reduction in carbon emissions and general environmental benefit United Baristas services presently achieve has been difficult without specific embodied energy information on espresso machines and other key items of coffee equipment.

Better understanding the environmental impacts of coffee equipment remains a work in progress – both for ourselves, and the industry.

With hundreds of machines changing hands and more equipment being better maintained, we would like to think that the environmental benefits from United Baristas services vastly outweigh the impacts from its use – but this is presently difficult to prove.

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In the interim we’ve taken the step to offset the carbon emissions from the use of our services by contributing to tree planting and protection projects in the coffee producing countries of Kenya and Brazil. Internet usage is now a leading contributor to global warming, accounting for more than two percent of global carbon emissions. We estimate that the use of United Baristas services produced circa six tonnes of carbon dioxide in our year 2018/19.

Reducing United Baristas carbon emissions

In the autumn of 2019 we made significant upgrades to our websites, and amended some of our internal processes to reduce the carbon emissions from the use of our services. The changes saw United Baristas move from average, to the top 10% most efficient sites. In absolutely terms, we have reduced our carbon emissions per page view between half to two-thirds.

Read more on carbon dioxide emissions from internet use >

Over the past four years United Baristas have doubled in size each year. With these updates we anticipate being able to double in size again, and our carbon footprint to flatline, or even reduce.

It’s been another great example for us that what gets measured gets done. And we encourage all coffee businesses to calculate their carbon emissions as a critical first step to reducing their emissions.

Obviously we have a distance still to go. United Baristas believes the de-carbonisation of the economy, and particularly the UK’s energy mix, is essential for meeting the the internationally agreed target of a temperaturerise of less than 1.5 degrees over pre-industrial levels recommended by the Intergovernmental Panel on Climate Change (IPCC).

The coffee industry has a special and direct responsibility. Coffee’s carbon footprint is considered a ‘high intensity’ (Killian et al., 2013) and the impacts of climate change both threaten coffee production and the livelihoods of many of the world’s coffee producers (Kew Gardens, 2019).

United Baristas is working to better identify key points of carbon emissions so that the coffee industry can play its part in reaching the IPCC target.

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